Friday, March 5, 2010

Beyond cognition

Back to my research focus on motivating creativity. As Amabile (1997, 1998) posited in her Componential Theory of Creativity, abilities and skills alone are insufficient to bring about creativity in a domain unless one is motivated and willing to do so. How can we motivate people to be innovation-oriented? What is it in the environment - including human and non-human resources - that can inspire someone to be creative and willing to work at it? Let me know.

Just finished submitting my AECT 2010 proposal. Yay!

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